CEO, Vitra
Nora Fehlbaum is CEO and member of the Board of Directors of the Swiss furniture manufacturing company Vitra, leading the family-owned company in the third generation. Nora Fehlbaum joined Vitra in 2010 and was initially responsible for the Vitra Campus, the global launch of Vitra’s online shops and the expansion of the Vitra Accessories Collection, before taking the helm in 2016 as CEO. While the first generation laid the company’s commercial foundations, and the second added a cultural dimension through the development of the Vitra Campus and the Vitra Design Museum along with its collection, the third generation represented by Nora Fehlbaum puts the spotlight on sustainable thinking and action.